About Us

Northern Hibiscus & Co Limited (RC 1447276) is a lifestyle platform where we blog, vlog, buy and sell.
Founded in 2016, we started as a simple Instagram post and has now blossom to an ecommerce multivendor marketplace (The NH Mall), a full grown Blog (The NH Blog) and a Youtube Channel where we create and produce our own talk show – The Zeenali Show (The NH TV).
Our vision is for every northern Nigerian women to be Enlightened, Empowered and Enterprising.

The principal objectives of our ethics policy are built around our Core Values:
At Northern Hibiscus, we take our values seriously. For us, they are more than a belief system – they are the heart of our Company. They serve as the foundation upon which we work and interact with our co-workers, partners, vendors, suppliers, customers and communities.

Integrity: Our relationships are built on a foundation of trust, honesty, dependability, and transparency. We stay true to our word, and deliver what we commit. We follow the highest ethical and moral standards and take responsibility for our actions.

Speed: Speed is the essence of our business. We deliver with pace, ensuring a level of responsiveness to our customers, stakeholders, and teammates that meets or exceeds expectations. We break through barriers and bureaucracy to meet our goal of delivering on time, every time.

Entrepreneurial spirit: We foster a kindred entrepreneurial spirit that values passion, innovation, and calculated risk-taking. We embrace change as a necessary part of driving growth, and approach each challenge with creativity, courage, collaboration, and a “can-do” attitude.

Mutual respect: We care for our people, communities, and customers, and conduct all dealings in a manner that reflects fairness and diversity. We behave in a professional, courteous manner and show respect for the individual at all times.

Teamwork: We enjoy a collaborative and collegiate work environment that fosters open communication, learning, and the sharing of information and ideas. We promote close cooperation across business functions and strive to be flexible and customer-centric business partner.

Stewardship: We value the health, safety, and well-being of our people and the communities in which we work, and act as a steward to the environment. We manage carefully our resources while minimizing waste, and actively partner in the progress of our communities through community development.